Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Match. Talk. Date. Tinder Utilize In Hong Kong and Southern Korea

Project group

  • An Ha Hyun
  • Ling Rosemary
  • Yu Cheuk Ying

Project manager

Approach to project

  • Empirical inquiry

Project theme(s)

  • gender/sexuality
  • identification
  • media/communication

Project work

Analysis subject

Into the decade that is past dating applications are becoming ever more popular. Tinder has a lot more than 50 million users all around the globe, and whenever individuals are speaing frankly about dating apps, Tinder could be the very first software that arises within our minds. Because of the increasing appeal of it in parts of asia, we wish to check in to the usage and impacts that Tinder brings to users both in Hong Kong and Southern Korea.

We wish to add various sociological and concepts that are cultural give an explanation for trend and problems that we now have seen throughout our task. Also, we wish to know the users’ motives for making use of Tinder also to differentiate and investigate the attributes of self-presentation among users.

Through the entire task, we desire to offer insights for individuals to know more about the functions, features, and potential impacts which will bring from Tinder and relating the many social dilemmas towards the digital relationship platform.

  • How can Tinder users promote themselves in dating apps? Exactly what are the similarities and differences between Hong Kong and Korea?
  • Which are the facets such similarities and distinctions?
  • How can the digital setting that is realistic of affect its users in regards to self-presentation and impression administration?


Online Questionnaires In purchase to judge the self-presentation of Tinder users in Hong Kong and Korea, an on-line questionnaire ended up being conducted to gather more extensive information both in nations. Snowball sampling had been utilized to gather the information. The questionnaire that is online been provided for friends who’re utilizing Tinder as well as been uploaded to various social networking platforms. Numerous choice concerns, open-ended concerns, and score questions were utilized to obtain the responses. The concerns of this questionnaire that is online fundamental demographics, their motives to utilize Tinder, self-presentations on Tinder and their expectations to your potential mate, etc.

In-depth Interviews aside from on line questionnaires, we now have additionally conducted five in-depth and interviews that are semi-structured. The interviews seek to have significantly more learnings that are in-depth their experiences on dating apps and their very own presentations of self regarding the apps. Our questions primarily concentrate on the after aspects:

  • Exactly just What do you like to emphasize once you were producing your profile? Why?
  • What’s the many essential function that enables you to opt to swipe right or kept? Why?
  • Do you believe you will find any differences when considering your portrait on Tinder as well as in truth?

Ethnographic Studies we have included an ethnographic study in our research as we tried to understand the actual situation and experience on the Tinder platform. We had arranged three female Tinder reports in both nations together with real-life interactions along with other users in the software. Out of this approach, we now have gained much deeper and first-hand insights on Tinder’s interactions, individual habits,

Significant findings

Both Hong Kong and Korean Tinder users showed impression management to formulate their self-presentation within their most useful, to enhance the match possibility. Hong Kong users had been highly aware which they had been trying to look their finest, possibly significantly more than the way they perceived their typical self as. As well, they wished to set up a most useful variation of their “true-selves”, maybe perhaps not another distinctive identification. Korean users, on the other side hand, put less difference between your real self and also the portrayed, best version of self, thinking that as we have all objectives to start to see the most readily useful potential match, it is not a beautified version or cover-up per se so it is natural to look the best.

The self-presentation features highlighted with all the greatest desirability were look and sociable personality for both areas. This choosing correlates to your review that is scholarly into the research. For Korean users, the notion of ‘all-roundness’ contributed as a crucial as a type of self-presentation that funds social acceptance and rewards – the idea also partakes in self-construction regarding the user.

The two areas had various results on exposing socio-political dilemmas on Tinder. Hong Kong users were significantly more at simplicity in exposing their social/political views, to locate those who find themselves more that is‘trustworthy the exact same views. Hong Kong users also utilized keywords or emojis to represent their individual likes/stance, such as ‘420’, ‘420 friendly’ (indicating cannabis ownership) or ‘STD free’ or ‘white-card’ (commonly known as enrollment card for those who have disabilities). Korean users had been less available to sharing such views on Tinder, and minimal to no pages freely claimed their viewpoints. The earlier mentioned all-roundness seemingly have a direct impact on strong view sharing in this regard. The key words Korean users commonly used had been linked to sexual choices or social status, such as ‘ONS’ (One evening Stand), ‘FWB’ (Friends With Benefit) or ‘Dae-gi-oep’ (Working in big corporate such as for example Samsung or LG – showing proven monetary and intellectual stability).

Both Hong Kong and Southern Korea revealed tendencies of socially built sex norms and heteronormativity – Gender stereotyping perceptions led to the typical social training from the app that is dating. In Hong Kong, females had been discovered become additional wary about scam and safety risks whenever fulfilling someone in truth. The tiny existence of non-heterosexual partner seekers in Hong Kong might be as a result of Grindr software, a functioning that is similar for queer individuals to link. Korean feminine users revealed less caution in socializing and conference matches. Yet it is hard to declare that Korean users are less normalized in gender-performance – rather, the sex performance metrics have actually altered and reinforced based on the environment that is modern time.

Personal Impact of Tinder for Hong Kong users had been greater than for Korean users when it comes to self-validation and esteem, perhaps because of Korean users’ less importance positioned on Tinder being a matchmaking app. Overall, internet dating app has become less of a taboo both for areas, and it is becoming increasingly popular.

Last work description

Creating a manual which includes the facts of our research and outcomes happens to be selected whilst the format of our final work. Even as we seek to provide our information in an obvious and prepared way, a manual is easy-to-read, plus it could attract towards the readers’ interest and attention.

Within the manual, we have been attempting to allow our visitors having an even more in-depth familiarity with the Tinder software. We now have included and collected all our research outcomes through the online questionnaires, in-depth interviews, and on line ethnographic study, and delivered it to your manual in a exact means.

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